WHY US

Why Choose Us

Profound Brand Heritage: Dongguan Huafei Furniture Co., Ltd. is located in Houjie, Dongguan, known as the furniture capital. For years, it has been dedicated to the furniture field, integrating design, production, and sales. It is a well – known furniture factory, with an Italian minimalist high – end furniture brand under its banner. With a long – standing brand, the quality is trustworthy.

Powerful Production Capacity: It owns two factories with different functions, covering an area of over 30,000 square meters. All links, from product design, raw material procurement, production and manufacturing to logistics and transportation, are professionally managed. The workforce exceeds 500 people, among which a high proportion of furniture R & D technicians have more than ten years of work experience, boasting rich expertise. Production strictly adheres to international safety certification standards to ensure product safety and reliability.

Diverse and High – quality Products: The product range covers furniture categories such as dining tables, chairs, sofas, coffee tables, beds, as well as customized products, meeting the needs of different spaces and styles. It closely cooperates with well – known Italian designers, with novel and fashionable designs that combine aesthetics and practicality. Currently, there are more than 800 best – selling products, keeping up with trends and adding quality and style to home life.

Professional and Comprehensive Service: In addition to high – quality products, professional and considerate services are also provided. Whether it is pre – sales consultation, in – sales follow – up or after – sales guarantee, there is a professional team in charge, committed to creating a worry – free shopping experience for customers and eliminating any concerns about your home furnishing choices.

FACTORY ADVANTAGES

Brand Advantages

We have established a large – scale offline exhibition hall of 50,000 square meters and an online store. Our brand portfolio includes the Italian – style light luxury brand, Sheji International, and the Italian – style minimalist brand, Basini. We not only offer thousands of regular products for designers to choose from, but also provide high – end product customization services.

Quality Advantages

Our factory covers five major production departments: metalworking, woodworking, painting, upholstery, and packaging. Adhering to the craftsman spirit of “Details lead to perfection, and quality determines the future”, we strictly regulate the craftsmanship details and production standards of each product. Every step, from meticulous drafting to strict production, is carefully inspected.

Service Advantages

Regarding quality inspection, a first – round inspection of the finished product is carried out after installation. If it passes, photos of the finished product are taken, and then a second – round inspection is conducted by the quality inspection department. If the product passes this inspection, the customer manager will send the photos to the customer or arrange for the customer to visit the factory for confirmation. Once all these steps are completed, the product enters the packaging process.

Regional Advantages

Benefiting from the unique geographical advantage of Houjie, Dongguan, known as the “Furniture Capital”, all supporting links, from product design, raw material procurement, production and manufacturing to logistics and transportation, are closely linked and well – developed, gradually forming a huge furniture manufacturing industry cluster. Based in Houjie, our factory enjoys a convenient procurement environment and a more professional environment for talent and technology introduction.

ADVANTAGES OF CUSTOMIZED FURNITURE

Design Support

Restore the design plan, from the renderings to the actual scene, ensuring that the design works are perfectly implemented. For engineering – type designs such as hotels, clubs, and show flats, in order to present the design works, custom – made furniture is usually selected.

Personalization

To a certain extent, custom – made furniture makes up for the uniformity and poor design sense of traditional furniture. It can be unique and different from others. The shape, paint finish, and surface decoration can be adjusted and matched according to the user’s preferences and the color of the space to achieve overall harmony.

Cost - effectiveness

Compared with expensive furniture, replicas of foreign luxury furniture brands like BENTLEY, FENDI, TURRI, VISIONNAIRE, VF, VERSACE, MINOTTI, as well as domestic brands like A&X, are more worthwhile.

Size Advantage

It can achieve personalized customization to meet the size requirements of furniture in different spaces and can satisfy some special functional needs of property owners.

Group photo of staff

We come from all corners of the motherland. Some hail from the vast plains in the north, bringing the simplicity and straightforwardness nurtured by the black soil there. Some set off from the gentle and beautiful waterside towns in the south, exuding a delicate and elegant aura. Others traverse the mountains and deserts in the west, arriving with unwavering perseverance. And still others bid farewell to the bustling metropolises along the eastern coast, integrating with broad horizons and innovative thinking. Despite the differences in regions, dialects, and eating habits, the threads of fate are intricately intertwined, bringing us together here to jointly form a big family full of love and tolerance.​

Craftsmanship display

The roundness of the product and the neatness of the stitching

Hard – wrapped technology

Veneering process

Metal laser technology

The aged treatment process of patinated bronze

The paint gradient process